The Mission of the American Red Cross

The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors.  

 

 

Vision

 

The American Red Cross, through its strong network of volunteers, donors and partners, is always there in times of need. We aspire to turn compassion into action that…

 

…all people affected by disaster across the country and around the world receive care, shelter and hope;

…our communities are ready and prepared for disasters;

…everyone in our country has access to safe, lifesaving blood and blood products;

…all members of our armed services and their families find support and comfort whenever needed; and

…in an emergency, there are always trained individuals nearby, ready to use their Red Cross skills to save lives.

 

 

Values

We reaffirm our commitment to the Fundamental Principles of the International Red Cross and Red Crescent Movement and add to these principles five values that are essential to our continued success in meeting our mission.

Compassionate: We are dedicated to improving the lives of those we serve and to treating each other with care and respect.

Collaborative: We work together as One Red Cross family, in partnership with other organizations, and always embrace diversity and inclusiveness.

Creative: We seek new ideas, are open to change and always look for better ways to serve those in need.

Credible: We act with integrity, are transparent guardians of the public trust and honor our promises.

Committed:  We hold ourselves accountable for defining and meeting clear objectives, delivering on our mission and carefully stewarding our donor funds.